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What makes news?

Coming from the big metropolis of Arlington, Texas as the 48th largest city in the U.S. and settling into the small military suburb of White Settlement, one of the questions from my peers I receive most deals with how do I still generate so many news stories? While a blog

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What is Strategic Thinking?

Leaders and strategic communication advisors make thousands upon thousands of decisions during their tenure. This blog post will focus on ways to approach situations and develop a strategy to handle media inquiries, incidents, and crises. Executives need a way to receive information when something is going on. This could be

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Strategic Communication

Hoping that your law enforcement agency will connect with residents and somehow build trust is not a strategy. Hopeful thinking is not strategic. Leaders and communicators need to apply strategic thinking to their communication efforts. This article explores some ways to elevate your connectivity with audiences. The Art of Strategic

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