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IACP 2023 Video Class

    Standing room only was the norm for the Public Information Officers Section classes during the International Association of Chiefs of Police annual conference in San Diego. Drawing an early crowd at 8:30 a.m. following a night where parties went late into the night is no easy chore. Thankfully,

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Traditional News Values

In followup to the previous blog post, What Makes News, I promised to unveil ten news values that are typically found in traditional media stories. From an executive standpoint on trying to get a law enforcement story covered, the more elements present in a story can translate to increasing probability

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Mission, Vision, & Values

Do you want a sure fire way to generate positive buzz about your mission statement? What about your vision and values? Can your employees articulate these important statements and words? Assailing through the ranks in my previous agency, I remember vividly that employees generally didn’t have a clue what the

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Specialty Badges

Law enforcement leaders are all over the map on whether to authorize a specialty badge for their respective departments. Badges hold sacred meanings, reflect history, and carry about a certain level of nostalgia. Our heroes that came before us wore the badges that are proudly displayed by our modern police

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What makes news?

Coming from the big metropolis of Arlington, Texas as the 48th largest city in the U.S. and settling into the small military suburb of White Settlement, one of the questions from my peers I receive most deals with how do I still generate so many news stories? While a blog

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What is Strategic Thinking?

Leaders and strategic communication advisors make thousands upon thousands of decisions during their tenure. This blog post will focus on ways to approach situations and develop a strategy to handle media inquiries, incidents, and crises. Executives need a way to receive information when something is going on. This could be

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